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Showing posts with label Greenfield. Show all posts
Showing posts with label Greenfield. Show all posts

Friday, April 5, 2013

Activism Spotlight: Ben & Jerry's

Note: I will be skipping out on Suggested Reading today. I'm a little overwhelmed at the moment. I'm sorry for any inconvenience. If you haven't read Suggested Reading #1 or #2, be sure to check those out. I do suggest that you read this week's guest writing about solar energy, which was posted yesterday as a separate entity from Viridorari's scheduled posts. Thanks again, Chris, for your amazing article

Ben & Jerry's Ice Cream

If you are like how I was about a year ago, you probably love Ben & Jerry’s ice cream, but have little knowledge about the company itself. I was pretty clueless before I went on a tour of the Ben & Jerry’s factory in Vermont as a side stop on a college visit. My mom and I are big fans, so we thought it would be fun to check out together. It turns out, Ben & Jerry’s is much more than an ice cream company. It’s also a company devoted to community service, activism, and ethical responsibility, which is why I am shining the activism spotlight on Ben & Jerry’s today. I’d like to share with you the amazing story of Ben Cohen and Jerry Greenfield, and chances are, next time you buy a carton of their ice cream, you’ll feel good about it. Also, Free Cone Day is on April 9th! Get out to a Ben & Jerry's scoop shop for a FREE ice cream cone! This is something the company has been doing since 1979 when Ben and Jerry wanted to celebrate their first year of business together.